In this episode, I dive deep into the world of podcast guesting and how it can be a game-changer for your business growth. As a firm believer in organic visibility strategies, I discuss why traditional quick-fix schemes don’t work and why podcasting stands out as a credible and authoritative approach.  Join me as I outline […]

In this episode I want to talk about one of the best things you can do for yourself every end/start of a year to call in massive transformations.  It’s something that’s helped me just as much as end of year reflections or new year goal setting.  And it pertains to my lifestyle overall, not just […]

Understand the Outlet You’re Pitching  We’ve talked plenty of times before about the importance of researching a journalist before pitching them. Their past work, location, interests etc, but understanding the type of media and the outlet you’re pitching is just as important. Not only could your pitch topic be different, but also supporting materials might […]

Don’t Fall for PR Scams PR can absolutely transform your business and life through the power of positioning and visibility. Getting your expertise in front of the right eyes can mean sales, investors, awards, invitations, recognition and so much more. But it has to be done the right way. No one trusts those pay to […]

Raw, Unfiltered Truth Of Scaling To 1 Million Dollars There are key milestones in every business owners journey. It might be your first client, first sale, first 10k, first 100k, and eventually your first million! Many business owners say the biggest hurdle is the gap between 100k and 1 million. And after that things start […]

The end of the year isn’t just about holiday festivities and 2024 planning; it’s a golden opportunity to reflect, take notes, and ground ourselves. Performing a thorough business audit is vital to transform your business trajectory for the coming year and beyond. So let’s delve into the three major systems in your business that deserve […]

Best Investment A Biz Owner Can Make Especially If Your Team Is Virtual  I’ve invested easily 100k+ in coaches, mentors, and programs since starting my businesses, and I want to share more about my highest ROI investment of 2023. It didn’t have anything to do with my marketing or my systems, but instead was solely […]

The Limiting Beliefs And Generational Trauma That Impacted My Life, Relationships Business Our history plays a massive part of who we are today. But at what point do we choose to rewrite our own narrative? By surrendering, releasing, and letting go, we can move forward and write our own story. This is something I actively […]

The Pitching Process: What You Can Control Pitching is a process. Even if you have a curated media list, that doesn’t automatically mean you’ll get in touch with journalists. Just because you’ve written a great pitch doesn’t mean it’s going to be opened. Just because you hear a response from a journalist doesn’t mean your […]

Every Founder Should Be Pitching For Holiday Gift Guides, Especially in Q4 Peak holiday shopping might still be weeks away, but peak holiday pitching season is NOW! It’s not too late and the sooner you get out of your head and start hitting send, the sooner you can see your brand featured in the hottest […]