Want ChatGPT to recommend your business instead of your competitors? In this episode, Gloria Chou shares five actionable strategies to increase your AI visibility, earn more trusted media mentions, and position your brand to be recommended across ChatGPT, Claude, Gemini, Perplexity, and Google AI.

Why isn’t ChatGPT recommending your business while competitors keep showing up? In this episode, Gloria Chou explains the five biggest shifts in AI search, why website traffic is changing, and how earned media and PR help small businesses get recommended by ChatGPT, Claude, and Google AI.

Think your story has already been covered? Learn how to find fresh PR angles by extending existing media conversations with timely trends, data, seasons, and your unique point of view.

  Want to know what it really takes to get your product featured in holiday gift guides? In this episode of the Small Business PR Podcast, Gloria Chou sits down with shopping editors from Forbes, the New York Post, Brides, Byrdie, Brit + Co, Refinery29, and more to answer the most frequently asked questions about […]

Want to know what it really takes to get a journalist’s attention? Gloria sits down with Entrepreneur Editor-in-Chief Jason Feifer to discuss what editors actually look for, why most pitches fail, and how founders can earn meaningful media coverage without paying for PR.

Want to get your product featured in holiday gift guides and product roundups? In this episode, shopping expert and gift guide editor Trae Bodge shares what journalists look for, common pitching mistakes, and how small brands can stand out when pitching holiday gift guides.

  Want more journalists to actually read your pitches? In this episode, Gloria Chou shares 5 simple but powerful PR strategies that can help increase your email open rates and improve your chances of landing media coverage. You’ll learn: • How to write subject lines journalists actually want to open• Why email tracking can change your entire PR strategy• The […]

Most business owners are still using AI like a chatbot. They ask ChatGPT or Claude to write a caption, draft an email, or brainstorm ideas, then move on to the next task. But that’s not where the biggest time savings happen. In this episode, Gloria breaks down the 3 levels of AI adoption and explains how founders […]

Most small business owners do not have an information problem anymore. They have a visibility problem. In this episode, Gloria Chou shares the hard truth many founders need to hear in 2026: no amount of consuming content, saving posts, buying courses, or overthinking your messaging will grow your business if you are unwilling to actually show […]

Tired of the fake urgency, manipulative countdown timers, and “buy now or your business will fail” energy? In this re-aired episode of the Small Business PR Podcast, Gloria Chou breaks down the toxic marketing tactics hurting small business owners — and what ethical, authentic marketing can look like instead. From fake scarcity and overpriced masterminds […]