Are you tired of posting nonstop on social media without seeing real results? In this episode of Small Business PR, host Gloria Chou is joined by social media strategist Sophia Parra, who shares her high-converting, refreshingly human approach to social media. Sophia breaks down why most social media advice is flawed—and what small business owners […]

Can you really get someone else to pay for your event—even if you don’t have a huge following? Absolutely—and today’s guest shows you how. In this episode of Small Business PR, host Gloria Chou interviews Jordan Gill, seven-figure business strategist and founder of Make Your Mark LIVE and Systems Saved Me. Jordan shares the exact […]

Tired of algorithm games, ad spend, and content overwhelm? In this high-impact episode of the podcast, real estate YouTube coach Karin Carr reveals how she scaled her online business to 7 figures using simple video marketing strategies, organic content, and email list building—without Facebook ads or a professional video studio. Hosted by Gloria Chou, this […]

In this episode, we’ll explore actionable tips to simplify PR and marketing, to help everyday heroes like you be seen, heard, and valued. The PR world can seem daunting, with its perceived complexities and hurdles. However, my mission is to empower you to overcome these challenges and think differently about PR. Recently, during my new […]

PR and getting featured play a HUGE role in getting backlinks which helps SEO, so this is why it’s important to understand the role PR plays in increasing your discoverability. You may feel that SEO is too complicated or that it’s too late, but hear me out. PR and SEO are the ultimate “$10,000 an […]

In this episode we dive deep into actionable steps and mindset shifts that can revolutionize your business journey.  Here are the three most valuable phrases that have been absolute game-changers for me on my entrepreneurial journey.  1. “Everything You Want is on the Other Side of the Send Button” This phrase has become my mantra […]

The recent announcement of Universal Music Group’s departure from TikTok has sparked discussions about the reliability of social media platforms. This situation emphasizes the need to diversify marketing strategies and explore organic PR as a more sustainable alternative. In this episode, I’ll explore the benefits of organic PR, its role in building long-term assets, and […]

In this episode, I sit down with Danielle Wiebe, founder of Business Babes Collective, to uncover the secrets behind successful collaborations and partnerships in the small business world. Key Insights: The Power of Collaboration: Collaboration offers exponential benefits, spanning from hosting events to participating in pop-ups, allowing me to tap into new audiences and expand […]

In today’s episode of Small Business PR, I’m venturing into a territory I’ve been famously skeptical about: Facebook ads. I’ve invited my good friend and my personal guide in the Facebook ads universe, Kwadwo, the brilliant mind behind The Art of Online Business, to shed light on this complex topic. Despite my usual reservations about […]

In this empowering episode of The Small Business PR Podcast, I sit down with Camille Adams, a renowned book coach and launch strategist, to explore the transformative journey of writing and launching a book. Whether you’re a small business owner, an aspiring author, or someone with a story burning inside, this conversation is packed with […]