Tired of creating content that doesn’t convert? In this high-impact episode of Small Business PR, host Gloria Chou chats with viral video expert Keenya Kelly, who built an audience of 400K+ followers in just 12 months—all through short-form video and without running paid ads. Whether you’re a coach, product-based business, or content creator, Keenya breaks […]

In this action-packed follow-up to our two-part gift guide series, PR expert Gloria Chou breaks down the final 5 of the top 10 proven media angles that small product-based businesses can use to land press in gift guides, holiday roundups, and “best of” lists—without hiring a PR agency or spending money on ads. From culturally […]

Tired of relying on paid ads and hoping for viral reels? This episode is your no-fluff roadmap to getting featured in gift guides, “best of” lists, and product roundups—for free. In Part 1 of this two-part series, award-winning PR coach Gloria Chou shares 5 of the 10 most effective PR angles small product-based businesses can […]

Want to master gift guide PR and get free media coverage without a publicist? In this episode, PR expert Gloria Chou shares her proven pitching method to land placements in top-tier gift guides from outlets like Forbes, Refinery29, Elle, and New York Post Shopping—without spending on ads, hiring an agency, or needing a massive social […]

Want to get your product featured in People, InStyle, or Access Hollywood—without hiring a PR agency or spending thousands on influencer campaigns? This episode of Small Business PR breaks down how to land powerful, organic media coverage that actually converts. Host Gloria Chou chats with Jennifer Chan, a veteran fashion and beauty editor, TV personality, […]

Looking to increase your Etsy sales this year—without a big team or paid ads? This episode is your ultimate Etsy masterclass for product-based business owners. PR strategist Gloria Chou is joined by Monica Little, expert product business coach and host of The Product Biz Podcast. Monica reveals the exact Etsy strategies she used to grow […]

In this empowering solo episode, PR expert and business mentor Gloria Chou reveals the top 3 most popular pieces of business advice she deliberately rejected—and how those bold choices helped her grow a 7-figure business from scratch. From the myth of “quality over quantity” to the fear of giving too much away for free, Gloria […]

In this empowering solo episode, PR expert and business mentor Gloria Chou reveals the top 3 most popular pieces of business advice she deliberately rejected—and how those bold choices helped her grow a 7-figure business from scratch. From the myth of “quality over quantity” to the fear of giving too much away for free, Gloria […]

In this episode of the Small Business PR Podcast, host Gloria Chou sits down with marketing strategist, team-building expert, and leadership mentor Veronica Romney to explore the real role of a modern-day CEO—and why your visibility is the key to unlocking business growth. Veronica, who has worked with iconic brands like BossBabe, Dean Graziosi, Vanessa […]

In this solo episode of Small Business PR, PR strategist and small business mentor Gloria Chou shares her high-ROI, zero-fluff approach to content creation that helps founders stop burning out and start building visibility through intentional strategy. If you’re overwhelmed by the content treadmill—posting daily, chasing trends, and still not seeing sales—this episode will show […]