Here's Is The Email Pitch Template I Used To Get Featured On 30+ Podcasts In 6 Months
Before you draft your email, research the podcast to ensure you’re a good fit for its audience. Rating and reviewing the podcast gives you a better chance to stand out, Chou said.
“Just to go a step beyond will make you stand out above 95% of the other people,” Chou said.
She recommended not putting your name or your company’s name in the subject line — don’t make the email about yourself. Keep it concise and no longer than three paragraphs. Download software that tells you when people open your emails, and follow up a few days after you hit send.
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How to Delegate Pitching And Outreach With Success
Since so many small businesses ask me about how to delegate pitching/outreach, I’ve created this NEW TRAINING with my own outreach manager, Emi, as we walk through the steps to:
How to save TIME and energy by properly delegating outreach now that you have a pitch ready to go
How to properly find and hire an intern/assistant/contractor to do the outreach for you
How to set your team members up for success when it comes to delegating outreach
Do’s and Dont’s when it comes to sending out your pitch
How to be a good leader and work with someone who is sending out your pitch on your behalf
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How to Land Your Product On This Year's Holiday Gift Guides
Small business owners are often confused when it comes to pitching holiday gift guides. When is the best time? How many should you pitch? What do they entail? The answer depends on what your product is about, but in general, now is the time. I recommend that folks get their foot in the door with publications like Forbes or Entrepreneur by pitching them now- not just because it gets you started early (or so you can say), but because timing matters.
This blog post shares tips for when to correctly pitch a holiday gift guide so as not to get lost among all of the others that are being pitched this time of year.
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Small Business PR Podcast Launch
From hacking my own PR and cracking the code on helping small businesses achieve visibility and credibility, I’m on a mission to make PR accessible for ALL founders. Because everyone deserves to be seen, heard, and valued without needing fancy connections or breaking the bank. Said that, I am so excited to announce the launch of my Small Biz PR podcast - a go to value packed and action driven content for small but mighty businesses. Join me every week to uncover your roadblocks, find your press-worthy angle, and unlock your greatest potential as the purpose-driven leader you already are. Here you will learn exactly how to put into place the winning frameworks and methods you need, so listen closely, take notes, and get ready to start showing up in a bigger way.
Each episode, I along with my wonderful guests would share the untraditional yet proven strategies for PR marketing and creating more opportunity in your business. If you are ready to take control of your narrative and be your most unapologetic and confident self, you're in the right place.
Below are snippets into four brand new Small Biz PR episodes that you can tune into today!
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