Your story matters more than you think. Learn the mindset blocks that keep founders from getting featured and how to overcome them to build visibility and credibility.

  In this episode of the Small Business PR Podcast, I break down how small business founders can get featured in gift guides—without paying for ads, without hiring a PR agency, and without sending endless free samples. If you’re a product-based business owner, maker, or subscription box founder looking for cost-free press opportunities, this episode […]

What if the very thing holding your business back isn’t strategy or followers—but the fear of being seen? In this episode of the Small Business PR Podcast, I sit down with Stacey Brass-Russell—Broadway performer turned transformational business coach and host of Passionate & Prosperous. With a career spanning show business, yoga, and entrepreneurship, Stacey has […]

In this episode of the Small Business PR Podcast, I sit down with John Wang—award-winning author of Big Asian Energy, keynote speaker, podcast host, and educator—whose mission is to help people break through inner blocks and be fully seen for their genius. John shares his journey as an immigrant and Asian-Canadian entrepreneur navigating assimilation, self-promotion, […]

In this episode of the Small Business PR Podcast, Gloria opens up about a $5,000 business event that left her with more questions than answers—and why she believes it’s time for small business owners to redefine success on their own terms. After investing in travel, accommodations, and the ticket itself, she expected a transformative learning […]

Table of Contents Why doesn’t common PR advice work for product businesses? Etiquette for pitching to product editors How do product founders get featured in the media without experience? What are the benefits of PR for product businesses? How can I get press coverage for my products? Are you tired of PR advice that clearly […]

Table of Contents Organic Marketing VS Paid Growth What bro marketing actually is (and why it’s toxic) What should I do instead of aggressive marketing tactics? How do I build an organic marketing strategy? How can I make marketing feel authentic to my brand? Are you tired of marketing “experts” telling you to hustle harder, […]

Table of Contents How AI Is Stealing E-commerce Traffic Right Now Why This Hits Product-Based Businesses Harder Than Anyone Else How PR Gets You Found by AI (And Drives Traffic Back to Your Site) Why PR Is Killing Two Birds with One Stone What You Should Do Right Now to Protect Your Traffic The Bottom […]

PR isn’t just for big brands. Learn how small business owners are getting featured in top media outlets without agencies using a simple, proven pitching method.

 In this episode of the Small Business PR Podcast, I sit down with Kim Behzadi, founder of Read It & Eat—a purpose-driven food and book subscription box that fights hunger with every purchase. Launched from her bedroom after losing her job during the pandemic, Kim bootstrapped her business with no investors, no PR background, and […]