Pitch journalists, land press, and get into gift guides without paying an agency thousands a month.
In this episode of the Small Business PR Podcast, I reveal the top 3 reasons your PR isn’t working—and how to fix them so you can finally get featured in national media like Oprah Daily, BuzzFeed, Vogue, and more. If you’ve ever felt like your pitches are getting ignored, you’re stuck in the PR friend […]
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On June 26–27, something truly special is happening in New York City. And no, it’s not a pitch fest. Not another jam-packed “networking” event filled with name tags, stale coffee, and surface-level conversations. This is a ceremony. An experience. A homecoming. And if you’re reading this, there’s a reason. You’ve been doing the deep work. […]
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Think community-building is only for influencers or digital brands? Think again. In this episode of Small Business PR Podcast, host Gloria Chou sits down with Madison Page—business growth strategist and host of The Small Business Growth Podcast—to break down exactly how physical product businesses can turn customers into loyal superfans through emotional connection and […]
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It’s 5 AM. The bass vibrates through my body. I’m surrounded by friends, arms stretched toward the sky, twirling freely, expressing movement that has nothing to do with performance and everything to do with being. As the sun peeks over the horizon, I feel it again—this unshakable lightness in my body. Every time I dance, […]
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In this episode of the Small Business PR Podcast, I sit down with Marcia Hacker, founder of Sauipe Swim—a sustainable, size-inclusive swimwear brand featured in Oprah Daily (both print and online), BuzzFeed, and Brides. After being burned by expensive PR retainers, Marcia took matters into her own hands. Using the PR Starter Pack, she […]
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In this episode of Small Business PR Podcast with Gloria Chou, we sit down with Yve-Car Momperousse, founder and CEO of Kreyol Essence, the Haitian beauty brand that went from a personal hair loss crisis to landing a deal on Shark Tank—and scaling to over $50 million in clean beauty product sales. Now available at […]
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In this empowering solo episode of Small Business PR Podcast, host Gloria Chou shares the three mindset shifts that every entrepreneur needs before pitching their story to the media. If fear of judgment, imposter syndrome, or self-doubt has ever stopped you from pressing “send” on that pitch—this is the episode you need. Gloria dives into […]
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If you’ve ever dropped thousands of dollars on a business event that left you feeling invisible, confused, or like the odd one out… you’re not alone. I’ve been there too. I’ve spent so much money chasing the promise that “being in the right room” would change everything. You know the ones — where bro marketers […]
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Are you tired of following Instagram formulas, tips, and tricks that no longer work? You’re not alone—and you’re not doing anything wrong. In this episode of Small Business PR Podcast, host Gloria Chou chats with Instagram strategist and content expert Shannon McKinstrie—an Instagram OG with over 270,000 organic followers. Together, they unpack what’s actually working […]
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Want to land media coverage without hiring a PR agency, paying for ads, or having industry connections? In this episode, PR expert Gloria Chou shares the exact framework that has helped thousands of small business owners get featured in Forbes, The New York Times, Marie Claire, and more—without spending a cent. You’ll discover the 3 […]
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How small brands are getting featured in top media and positioned to show up in AI shopping recommendations that drive real customer traffic.
PR, SEO Authority & AI Search Visibility for Small Businesses, Shopify Brands, Etsy Sellers & Product Founders
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