“You are your own industry expert”, Ada says when speaking of her Ada Lip Beauty Brand that was just featured on the FRONT PAGE of Cosmopolitan (34 million views) AND on their instagram (3.4 million followers).

Pitching to journalists or magazines can be a very scary and personal thing because nobody knows your product or business like you do. And, rejection can be hurtful. Ada still doesn’t have an email list and she has 100 followers on Instagram. Now she has gained insight and experience–that lead her to press, visibility, and unparalleled industry credibility. Most importantly, it gave her the confidence to know that she is doing much more than selling lipsticks.

Are you confident in your PR strategy? Do you know how to pitch your business well?

Gloria Chou is joining me on the podcast to break down her simple 3-step method for getting PR for your business.

Gloria is a diplomat-turned-PR coach helping small businesses 10x their visibility and influence without ads or agencies. From cold calling hundreds of newsrooms and hacking her own PR without any agency experience or industry contacts, Gloria developed the world’s first PR pitching framework that’s helped founders gain over 1 billion organic views across top-tier outlets in nearly every industry.

Although PR may seem like a challenge in the early stages, I have found that there are 5 key strategies startups should incorporate ASAP to get ahead. These are completely free and actionable steps you can take today to get featured and elevate your brand presence.