In this episode of the Small Business PR Podcast, I share the three massive shifts shaking up the online business world—especially in the age of AI, content saturation, and consumer fatigue. If you’re a coach, service provider, or expert selling digital products, this episode is your wake-up call. AI has made information ubiquitous. The era […]

In this solo episode of the Small Business PR Podcast, Gloria breaks down the three golden rules of high-ROI content creation designed specifically for small business heroes who want more sales, not more likes. If you’re tired of the content hamster wheel, this episode gives you a clear, stress-free roadmap to create long-lasting, sales-driven content […]

In this episode of the Small Business PR Podcast, I sit down with Dylan Jahraus—host of the #1 Etsy podcast and founder of the Ultimate Etsy Course—to unpack the biggest Etsy updates of 2025 and exactly how to set up your shop for long-term success. From SEO and pricing to AI tools and post-purchase wow […]

In this episode of the Small Business PR Podcast, I walk you through the exact, step-by-step process to pitch yourself and land podcast interviews—even if you’re just starting out, don’t have a website, or have never pitched before. If you’re a founder, expert, coach, or service-based entrepreneur looking to grow your visibility, authority, and leads—this […]

In this episode of the Small Business PR Podcast, I sit down with Kim Rittberg—award-winning TV producer, media expert, and video coach—to talk about how small business owners can finally show up confidently on camera without sounding robotic or overly rehearsed. Kim has produced for Us Weekly, Netflix, and launched video units for major media […]

In this episode of the Small Business PR Podcast, I sit down with Kinsey Soderberg—founder of Authentic AI and host of the Authentic AI Podcast—to reveal how small business owners can create and train their own AI assistant to sound exactly like their brand voice. If you’ve ever wondered how to use AI for content […]

Register now at www.gloriachoupr.com/masterclass. In this deeply personal solo episode, PR strategist and podcast host Gloria Chou shares the story of how she rebuilt her brand by ditching outdated marketing templates in favor of authentic messaging, values-driven branding, and emotionally resonant content. You’ll learn how Gloria’s radical shift in content strategy—fueled by personal healing, political […]

In this episode of the Small Business PR Podcast, I reveal the top 3 reasons your PR isn’t working—and how to fix them so you can finally get featured in national media like Oprah Daily, BuzzFeed, Vogue, and more. If you’ve ever felt like your pitches are getting ignored, you’re stuck in the PR friend […]

  Think community-building is only for influencers or digital brands? Think again. In this episode of Small Business PR Podcast, host Gloria Chou sits down with Madison Page—business growth strategist and host of The Small Business Growth Podcast—to break down exactly how physical product businesses can turn customers into loyal superfans through emotional connection and […]

  In this episode of the Small Business PR Podcast, I sit down with Marcia Hacker, founder of Sauipe Swim—a sustainable, size-inclusive swimwear brand featured in Oprah Daily (both print and online), BuzzFeed, and Brides. After being burned by expensive PR retainers, Marcia took matters into her own hands. Using the PR Starter Pack, she […]