Want to know what it really takes to get a journalist’s attention? Gloria sits down with Entrepreneur Editor-in-Chief Jason Feifer to discuss what editors actually look for, why most pitches fail, and how founders can earn meaningful media coverage without paying for PR.

Want to get your product featured in holiday gift guides and product roundups? In this episode, shopping expert and gift guide editor Trae Bodge shares what journalists look for, common pitching mistakes, and how small brands can stand out when pitching holiday gift guides.

Hey — I’m writing this from my couch, wrapped in my favorite blanket, thinking of you and how you might be feeling after the election. Personally, my heart is heavy, and I imagine many of yours are too, because there is so much hate, division, and pain in this world. In times like these, I find myself […]

Remember who the F*CK you are, Gloria.” That’s what a birth chart reader told me during a sacred ceremony in Oaxaca, a year and a half ago. At the time, I nodded politely, thinking I already knew. I thought I knew myself, an extrovert, a PR expert, a daughter of immigrants, a night owl, a […]

  In this episode of the Small Business PR Podcast, I sit down with Marcia Hacker, founder of Sauipe Swim—a sustainable, size-inclusive swimwear brand featured in Oprah Daily (both print and online), BuzzFeed, and Brides. After being burned by expensive PR retainers, Marcia took matters into her own hands. Using the PR Starter Pack, she […]

If you’ve ever been told you’re “too much”… Or been rejected because your values don’t align with someone else’s… This post is for you. Because the truth is, being rejected for standing in your truth is not a setback, it’s confirmation that you’re doing the work right. Not too long ago, I received an email […]

On June 26–27, something truly special is happening in New York City. And no, it’s not a pitch fest. Not another jam-packed “networking” event filled with name tags, stale coffee, and surface-level conversations. This is a ceremony. An experience. A homecoming. And if you’re reading this, there’s a reason. You’ve been doing the deep work. […]

It’s 5 AM. The bass vibrates through my body. I’m surrounded by friends, arms stretched toward the sky, twirling freely, expressing movement that has nothing to do with performance and everything to do with being. As the sun peeks over the horizon, I feel it again—this unshakable lightness in my body. Every time I dance, […]

  In this episode of the Small Business PR Podcast, I sit down with Marcia Hacker, founder of Sauipe Swim—a sustainable, size-inclusive swimwear brand featured in Oprah Daily (both print and online), BuzzFeed, and Brides. After being burned by expensive PR retainers, Marcia took matters into her own hands. Using the PR Starter Pack, she […]

In this empowering solo episode of Small Business PR Podcast, host Gloria Chou shares the three mindset shifts that every entrepreneur needs before pitching their story to the media. If fear of judgment, imposter syndrome, or self-doubt has ever stopped you from pressing “send” on that pitch—this is the episode you need. Gloria dives into […]