This is a version of me I am not proud of

Why Redefining Success Starts with Rest, Alignment, and Intentional Choices

As Q4 rolls around, I’m reflecting on how this season usually looks for me and my business. Historically, I’d be in full-on hustle mode—chasing big launches and bigger numbers. But this year, I’m taking a step back, redefining what success looks like, and choosing a path that prioritizes rest, connection, and alignment.

My Wake-Up Call: The Cost of “More Is Better”
A few years ago, I was in the thick of hustle culture. I pushed myself through a live launch masterclass just weeks after undergoing surgery to remove a 13 cm fibroid. I was bandaged and burned out, but I told myself this was the price of success. Looking back, I feel for that version of myself. I wish I could tell her, "It’s okay to rest. Your health and well-being are more important than any launch."

Growing up as the child of a single-parent widow in Communist China, I internalized the belief that self-worth was tied to work and money. It took years of therapy, healing, and introspection to untangle that narrative. Today, I see money as a tool—one that can either expand our freedom or imprison us.

How I’m Redefining Success This Q4
Instead of chasing revenue at all costs, I’m focusing on intentional choices that align with my values:

  • Slowing down: I’m prioritizing fewer, more meaningful projects for my business.

  • Nourishing relationships: Spending quality time with customers and connecting with brilliant, kind people.

  • Self-care: Treating myself to a solo trip to Mexico and investing in healing arts like meditation, yoga, and massages.

  • Elevating others: Sharing authentic stories on my podcast to uplift diverse voices.

The Lessons I’ve Learned
This journey has taught me:

  • Success isn’t about endless growth—it’s about aligning your business with your values.

  • Rest is productive. It’s essential for creativity, health, and long-term fulfillment.

  • We have the power to reject hustle culture and create businesses that serve our lives—not the other way around.

A Challenge for You
As the seasons change, I challenge you to reflect on your definition of success. Are you living in alignment with your values, or are you caught in the “more is better” trap? Give yourself permission to slow down, pivot, and prioritize what truly matters to you.

Conclusion
I’d love to hear from you: How are you redefining success in your life? What steps are you taking to align your business with your values? Hit reply or leave a comment—I’d be honored to hear your story.

Here’s to writing our own rules and building businesses that truly reflect who we are.

P.S. If this message resonates with you, I’m opening a few spots for one-on-one calls to explore what redefining success might look like for you. Reply with “Let’s chat,” and let’s set up a time.

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gloria chou