Episode 107 - PR questions I get asked the most about GIFT GUIDES
Q4 is one of the biggest revenue seasons for small business owners, so amongst the ads and social media content most founders are pumping out, adding PR into that strategy will put you ahead of your competition!
As consumers get smarter, they’re doing more research and comparisons before purchasing. Emphasis on the SEARCH.
Social media content isn’t easily searchable, but if you’re focusing on PR then your SEO will automatically improve and get you higher on that first google results page!
So in this week’s Small Business PR episode, we’re answering all urgent questions relating to gift guides and product lists! (And yes services ARE included in these gift guides)
So from now until December, start focusing on your holidays pitches so you can successfully close out 2023 and start 2024 ahead of the game!
Here's a glimpse of what's in store:
How to pitch services and unconventional products for gift guides
Are samples required to send
Do’s and dont’s in your pitch
How to pitch for gift guides all year round
The CPR Pitching Method™ helped small business-owning entrepreneurs from PR Starter Pack members see themselves as a go-to expert with a point of view, instead of JUST a founder, seller, or consultant – a standout mindset that takes you far in the world of PR.
I hope you take notes throughout this episode and maybe even listen to it again so you can really nail down the three parts of the CPR Pitching Method™ and use it to your advantage!
So get ready to press send and get your message. And I can’t wait to see you featured in the headlines.
P.S. If you want your small business to go from invisible to visible, seen, and valued, register for my FREE PR Secrets Masterclass. Soon enough, your credibility and visibility will skyrocket. Register now at www.gloriachou.com/masterclass.
Resources Mentioned:
Join Gloria Chou's PR Community: Small Biz Pros: By Gloria Chou
Additional Resources:
Join the Small Biz PR Pros FB group
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