Episode 05: How to Get Over Imposter Syndrome and Pitch Confidently with Golf Educator and Brand Ambassador Dr. Greta Anderson
Do you struggle with imposter syndrome? Are you worried that you don’t have your pitch nailed down, so you put off hitting the send button?
Dr. Greta Anderson is joining me in this episode to talk about how to get over imposter syndrome and pitch confidently. She has firsthand experience with this, so she is sharing her best tips and advice with us.
As an instructor, coach, and LPGA Class A golf teaching professional, Dr. Greta Anderson understands and shares the concept of learning to live and play golf without limitations. Dr. Greta received her B.A. from the University of Michigan, then went on to earn a Master of Public Administration at Clark Atlanta University. From there, she decided to stretch a little further, earning her Doctor of Philosophy in Higher Education Research from The University of Michigan.
In addition to serving golfers through her Atlanta, GA-based instruction practice, Dr. Greta is an active member of the golf industry. Most notably, she serves as a member of the LPGA’s prestigious Global Education Team. Dr. Greta also serves as the Chair of the LPGA Master Professional Committee and as a National Instructor for the LPGA*USGA Leadership Academy.
Dr. Greta is one of my very favorite PR Starter Pack members, but she is also one of the most inspiring women that I have met. This episode is jam-packed with valuable information for you to learn from.
Topics We Cover in This Episode:
Why media is so important even if you don’t consider yourself a “media person”
Common objections that people have before pitching
Tips for a great pitch that will stick out
How to draw the balance between a polarizing statement and speaking as an expert
What to remember if you are afraid of getting rejected
How to nail down your unique pitch
If you loved this chat as much as I did, make sure to follow Dr. Greta online everywhere that you can find her! She is interrupting her industry with her mission and her message, and you’re not going to want to miss seeing that. All of her links are below!
If you want to meet Dr. Greta and be in a supportive community of small but mighty businesses, join my Facebook group over at www.getfeaturednow.com!
Also, I want to remind you to rate and review the podcast for a chance to win a 1-1 session with me! Click here to review, then select “Ratings and Reviews” and “Write a Review”!
Resources Mentioned:
Join my FB group to meet Dr.Greta
Follow Greta online on Facebook, Instagram, and Twitter
Watch the PR masterclass to land press in 30 days
DM Gloria on Instagram to get a free gift on pitching
Additional Resources:
Listen On Your Favorite Podcast Platform
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I would also appreciate it if you would leave me a review! Reviews help me make sure I am providing the content that you need! Plus, you will be entered to WIN a 1:1 pitch writing session with me where I will help you find your press-worthy angle! Click here to review, select “Ratings and Reviews” and “Write a Review”.
Episode Transcript
Speaker1: [00:00:04] Hey, friends, I'm Gloria Chou, small business PR expert, award winning pitch writer and your unofficial hype woman. Nothing makes me happier than seeing people get the recognition they deserve. And that starts with feeling more confident to go bigger with your message, because let's be honest, we simply cannot make the impact. We're here to make by hiding behind the scenes. So on this podcast, I will share with you the untraditional yet proven strategies for PR marketing and creating more opportunity in your business. If you are ready to take control of your narrative and be your most unapologetic and confident self, you're in the right place. This is the Small Business PR podcast. Welcome everyone, I am so excited for this episode because I have one of my most favorite PR SarahPAC members, but more importantly, one of the most inspiring women I have met, Dr. Greta Anderson. She is a golf educator, she is a professional golfer, and she is one of the only like one of the few African-American women to have earned Class A status as a golf teaching professional. So thank you so much for being on here, Dr. Greta. How are you doing today?
Speaker2: [00:01:10] I'm doing great. I'm so glad to be here. Good to see
Speaker1: [00:01:12] You. Now I have so many questions, and you know, obviously your story is very inspiring. We don't see a lot of golfers who look like you, you know, at least I haven't. And so I guess my question is like, what has been one of the few like African-American women in the golf industry with such like, you know, veteran experience, what has that taught you about belonging? The stories that we tell the power of our voice?
Speaker2: [00:01:36] Well, I will say this. It tells me, you know, a lot of different things. But one of the big things that I've realized over the years is that my presence matters as a force of change, right? I'm doing some good things, but I mean, we're in a big universe here. But we changed things one step at a time, one person at a time. And so I'm always frankly humbled by how many people say that. Like, I didn't even know that there were professionals that look like you. I didn't even I've never met one. I've never met a black professional. I've never met a female professional. I've never met a black female professional. So I'm always heartened by that, particularly with the with the kids. Because when we we know when we see it, we know we can be it right? And so that's exciting. But the bigger opportunity that my being in this role and I feel as as a duty and a calling in many ways is to help people know that you absolutely and unequivocally belong here just like I do. So it's not magic, it's nothing. It's just it's the changing of some things. And so I represent that change in many ways. And also I work actively to systematically and systemically help create change there. And I do that in a couple of ways.
Speaker1: [00:02:48] I'm so excited to get into it now. Obviously, when you started as a golf professional, your probably your mission wasn't like, Oh, I want to get all these press features. I want to be on podcast. You just were dedicated to your profession, but now you've become somewhat of a thought leader in your industry. And so, you know, now your own podcast, you're contributing writer. You just got on women's golf. So can you talk to me a little bit about kind of what media has done for you and why it's so important for people who might not consider themselves a media person to still go ahead and pitch themselves anyways?
Speaker2: [00:03:18] Yes. Well, those who know, know me and have known my kind of my business career know that this was a big leap for me to be out front because heretofore, say, before I became a full time golf professional, I owned a business and for successful manufacturing company for 15 years, and I'd probably tell people at the time of sale, I had exactly two followers on Twitter. I didn't have an Instagram account, I didn't have a Facebook page, and it worked right. So this was a big leap. I'm saying all that to say is that the reason is because when you need to help people understand how their story can relate to your story, they've got to hear it somewhere, right? And so that's the power of social media and media. And when you feel that there's important information that will be of benefit to people, again, that's how we communicate. And so that's why it's so important. It means no getting around it.
Speaker1: [00:04:17] I love what you said about giving value, and that is how we communicate. Because one of the things and of course, you know this because you've watched a master class is that so many founders pitch to journalists like they are trying to sell an ad. And that is the number one no-no because journalists are not your free marketing vehicles and so, so many people are like, Well, I don't really know how to pitch. I'm not getting my email responded to. So talk to me a little bit about how like, you know, because you don't come from a PR background, but you've managed to get a lot of press success. So what are some of the mental shifts that you had to do, the actual like writing shifts that you had to do to make your pitch in a way that the other person was receptive to it?
Speaker2: [00:04:53] Sure. Well, the first thing is that I am trained as I'm an academic, you know, Greta Anderson, Ph.D. So my writing tends to be a little bit you almost say drier, but, you know, definitely lengthier. You know, we write a slightly different style. So the first thing I had to do is learn to write for impact very quickly. Get to the point where as academic writing, you know, the point is this I've got to prove some things before I let you know my hypothesis or, you know, my posit or that type of thing. We don't have that kind of time in media, right? Number one, number two, the journalist to whom I may be pitching, he or she definitely doesn't have that kind of time, nor the interest. Number three, it's not about me. It's about how can we serve their respective target audience? How can I? Help them serve, it's a partnership that's kind of how I view it, and I always go into the situation about how can we serve? What are you aiming to do? They may not know exactly what they're aiming to do, and maybe that's where I can kind of come in as that expert and say, Hey, as a teaching expert, I know that a lot of beginners struggle with this. Perhaps talking about it from this angle can be of value or showing it this way. So I'm not the journalist, but I can give the journalists insight to make them have great impact. And as a team, it can be a win win.
Speaker1: [00:06:18] That's amazing. Someone obviously watched a master class as well because I definitely talk about this too. And I think another objection that a lot of early stage entrepreneurs have is they say, Dr. Greta, I don't have a PhD. I haven't been in the field for longer than five years. What would you have to say to that? And they still want to pitch? I know I have my answer to that, but I want to hear it from you. What would you say to them?
Speaker2: [00:06:38] Instead of thinking about this pitch to the whole wide world, I invite you to kind of really back in and think about what is you do or whatever service you offer. And we all do something in a unique way. I always like to think about this. I'm holding my finger there. The fingerprint, like every day I think about the fingerprint because each and every one of us has one and they're mighty similar. But we know that they're unique. Just as I am one of many teaching professionals that has walked this Earth at some point in time. But my teaching style is just a little bit more unique. So how does that look and then share that communicate that that is your area of expertize? Maybe it's two years. Maybe it's five years, maybe it's 25 years, but that is you, and that's where you have to stand on.
Speaker1: [00:07:32] Yeah, I love that so much. And you know, when you talk about the actual like breaking down the pitch and how do you, you know, have a value driven approach in my CPR method, which stands for credibility, point of view and relevance, credibility is actually can be more of an internal confidence. So, you know, C for C for credibility, but is really see for confidence. So, you know, we've written pitches for people who just launched or who are not launched or who just started a new business in a new industry and all they need to say in the pitches. I am a founder. That's it. You don't need to have all these accolades or whatever, right? So you know, that's that's for sure. And then in terms of the point of view, like what you said is what is your unique thing that you bring to the table? So maybe for golf and the one that we wrote right is like three ways that like golf clubs and golf communities can truly be more inclusive. And here are the actionable steps. So can you talk to me a little bit more about kind of how whether it's a CPR method or just being on media has taught you about like writing because you said you used to write in an academic way, whereas now it's completely different. So what are the what is the pitch look like, the length? What have you learned?
Speaker2: [00:08:36] I learned that the pitch needs to be just right in terms of length. I don't have, you know, I'm not that refined yet in my my crafting, I'm not as good as you. You do it so well and so fast. But I'm working on it. But don't overload it right? You know, yes, you're trying to open the door and build a relationship with the with the person to whom you're pitching. But it is not the time to overload them with everything you know. And it's kind of like what we find in a lot of professions. But I know this because I it's part of my role. I serve as a global education teacher. I teach the world's golf teachers a new and developing golf teachers I teach them. And one of the things the common thread which happens to all of us, we were all there. We we give too much. We're trying to overload. We don't know where overloading, but we're overloading the student. We want to throw everything in as soon as the ball is not flying quite to the satisfaction of the student. We want to keep. Whoa. Whoa, whoa, you got to slow you down. Slow down. Stick to two or three points, right? And work on those, and that's what I do, I cannot throw twenty five things. Twenty five points to help. Blah blah, blah blah. That's not going to work. Pick three or four real concrete, valuable insights that the journalists could use. And go with that and develop those well, but don't throw the whole kitchen sink at them and use it as a starting point of a good conversation.
Speaker1: [00:10:03] I love that and also be specific, right? Because if you talk to everyone, then you end up talking to no one. That brings me to my next point is, you know, a lot of times when I'm writing pitches for people, I always want to look for, what is that statement that's going to stick out? That might be a little polarizing, but guess what? Experts have a point of view. That's right. So so where do you draw the balance between like if someone is afraid to make a statement that might be polarizing, but then at the same time, they need to step into that role of of an expert and they need to have a point of view.
Speaker2: [00:10:33] Well, I think that fear of polarization and, you know, some of the objection that can come with polarization gets nullified, at least to an extent, if you know precisely and feel strongly about who you're serving. For example, you know, my YouTube channel I post pretty regularly and have, you know, good little following there. But sometimes you know, and I have to, you know, be careful because I'll get these comments or, you know, like, that's not true. Well, I may not be speaking to that person, so it may not be true for him or her, but it's true for my target audience and I have to honor and stand up for her all the time. You might. This might not be for you, and that's OK. You may not even like what I said, but she needs to hear it. And so I'm OK with saying that and go ahead. Throw a dart. Figuratively speaking, I am OK with you. Just kind of have to be OK with that. You're not going to please everyone. It's a metaphor for life. You're not going to please everyone.
Speaker1: [00:11:29] But if you don't picture yourself and stand for something, then the journalist is not going to find your pitch of of value, right?
Speaker2: [00:11:35] Getting so many, you know, they're getting so many requests and, you know, pitches. It's not a value to them and a specific audience.
Speaker1: [00:11:45] No, you haven't. And one of the things I know is like, if you're going to be, you know, the pitch that we worked on is about, you know, how can the golf industry not be known as the whitest sport on Earth now? There are parts where people may or may not agree with, you know, the golf industry. The Gulf Country clubs may not like some of the things that we wrote in the pitch, but as long as you do it from your why, which is right, I feel like, you know, golf wants to be more inclusive. They want to be more diverse. So I'm giving you actionable tips as opposed to criticizing what you're doing wrong. That is how we write the pitch, right? So can you talk to me a little bit more about like the actual pitch in terms of point of view? And like how can someone start to come up with their own point of view?
Speaker2: [00:12:22] Sure. I mean, that pitch is come from for me, you know, if you will, I'm passionate about my my love for the sport, getting people involved in the sport, truly diversifying the sport so it comes from a place of love. But the truth is the truth, right? So, you know, as Dr. Maya Angelou always said, well, we know better, we can do better. And it's as simple as that. I'm not saying that you may not be aware of this, but I'm coming at looking things from a slightly different perspective. I just want to share my informed perspective and help to add value to that. So it again, it's not at all a criticism. I mean, but one of the things, for example, in my background, yes, I've taught at clubs where you can, you know, beautiful facilities, everything you could ask for. But my great passion and I love teaching everyone helping golfers of all skill and experience levels, but I love bringing brand new people to the sport. Unfortunately, you cannot bring, as we say, people off the street into a private club. So part of my personal mission doesn't get met in the working in that environment. It's not a bad thing. It's just knowing that if those are the key phrases of primary places, the majority of places where we're teaching golf, we're not able to facilitate the growth. It's not a bad thing. It's just a fact, right?
Speaker1: [00:13:38] Yeah, exactly. And I think tapping into your why like, yes, of course you want to build your reputation. And but for you, it's really about the mission. And even if you make I don't care if you make a lip gloss or if you make a teddy bear, I know you started business not just because you want to make a lot of money, right? There was something that was inspiring. There was some kind of art to it. So that's what I always tell the founders and the PR starter pack is it doesn't matter what you make or how boring it is, whether it's a bath salts or candles or towels. There is a why you're trying to disrupt the industry. You're not happy with the status quo. So that's if anyone is stuck on like, I don't have a point of view, like start there. So, so now you've gotten in the PR starter pack you've, you know, started to pitch. Can you tell me a little bit about how you were able to use the CPR method and what you've learned in media to not only get media features, but more opportunities for you, right?
Speaker2: [00:14:27] Well, one big thing that I don't think I've realized is much before I really dove into the starter pack was that it's not a one and done right. It's a relationship. And so the more that you can build the relationship, the better the ultimate product can be for the publication and for you and for your relationship with that, you know, said journalist number one. Number two, it's it's a it's a, you know, it's kind of an avalanche effect, right? Because once you've had a great experience and help provide a great product or service, in one instance, you can very easily use that as an I should say easily. It facilitates using it as an entree, with other publications, with other writers. And so it's important to I mean, not that you wouldn't be, but to just really do your best and to dig. Most of us aren't coming up with these, you know, creating a new industry from scratch, right? We're immersing ourselves in an existing industry. So sometimes you really have to dig to find that little grain of sand that. Demonstrates your uniqueness, you know, where I really, really niche down to be unique and blow up one of the things when I was, you know, it's hard to believe how many years ago it's been, but when I was beginning my my doctoral studies, my adviser said, Remember this at the end of this, it was like my first or second day.
Speaker2: [00:15:51] I mean, it was really new in the program. He's like, at the end of this, you were going to be the world's foremost expert on one teeny tiny piece in this giant discipline of educational research. But understand that it's so, he said. So if we had a pizza, a big pizza pie, your little slice is going to be this big. But nobody in the world will be able to tell the story of that small piece better than you. And so I continue to think about it this way. What is my teeny tiny slice of this pizza pie? And I identify that, and I continue to refine that. Not to say that the information and the services I provide can be of use to a broader audience, but I'm always serving that group. And that's a big deal.
Speaker1: [00:16:38] Thank you so much. I love a visual. I love that you serve it up and I love pizza, so that's perfect. You know, that's I really think that it all comes down to mindset because I've worked with founders who are like, Look, this guy Moe. He's in our small biz PR Facebook group, and he's a 20 year old guy from Egypt. And English is not his first language, and he wanted to be in the startup scene, and he thought there was no way he would get featured because not only is he in Egypt, English is not his first language at the tech scene is in Silicon Valley. But you know what he told me, Dr. Greta, is that when he was pitching and using the CPR method, he kept reminding himself that the tech industry is like a big puzzle piece and everyone's got their shiny big ones and some of the the ones are huge. But if you don't put your tiny little, maybe a little dusty, not as shiny puzzle piece than the entire puzzle will not be complete. So it's kind of it's kind of the same thing.
Speaker2: [00:17:32] Exactly. It's right. I love that analogy with the puzzle because as a kid, I love puzzle and you know, you can have like the ten thousand piece puzzle. You know, those those little tiny pieces and you can have nine thousand nine hundred and ninety nine of them. And somehow, someway, maybe like, you know, your cousin that was over lost that one piece, it's still not complete. You know that for the most part, it's done. What? I want to see it complete, and it's that one piece. So he's exactly
Speaker1: [00:17:56] Right. Yeah, and it's your divine duty to share it. And and look, as founders, we're all a little narcissist, right? We all think that because, you know, I'm a founder to like, we think our our thing is the most unique. And and honestly, Dr. Gretta, what your mission and you are very unique in your industry, but yet you still got rejections. Not like every single person you pitched. You said yes. So how do you tell people like what is one thing you want to tell founders who are afraid to get rejected or they think they're getting rejected too much?
Speaker2: [00:18:26] You have to become comfortable with you. I mean, I know that's a big statement, but I can use myself as an example. If you go on, you know, on the internet, as they like to say and you look around, there are a lot of, you know, my colleagues highly qualified telling you how to do this, how to do that. And I've done it. I'll be transparent here. You know, I've shot more than a few videos where, you know, some of them I've put on my site, some of them never made it to that article. Like, that's just me trying to be too much. Like, I don't teach that way. You know, I have my own style, my own isms and that type of thing have to be comfortable with. This is how I do it. And there are people that love it and be comfortable in that. As again, it kind of goes to that, you know, if you will, polarization. Everyone's not going to love you, but the people that do well will notice your heart. They will notice your, you know, your your genuine passion for service to them. And that is the basis upon which you can build great things.
Speaker1: [00:19:24] I love that energy. And so you, you are pitching. You didn't get all the responses, but tell me a little bit about what it felt like to get the first one and then the second one. And that transformation have felt for you and the kind of the window that it opened up where you realize like, Wow, this is not the end. Like, I can keep going and keep impacting more people and pitching more and more and more.
Speaker2: [00:19:45] The very interesting thing is that oftentimes the the publications of the journalists will give you great insight into what your strengths are. One of the reasons is important to utilize social media again. You never know who's watching. I'm always amazed when someone says, Oh yeah, I've seen all of this. I've watched this. We've done this. Really, you know, big brands are just run by people, right? They're just people with with laptops and iPhones and stuff like the rest of us. They are watching. And so the world has flattened in many ways. So your opportunity to partner and create real impact for a brand or, you know, a publication is real. And not only do you know it, they know it. So when you're making the effort to create a media output, remember that be genuine, but remember that you can have a real impact and that goes a long way. And so what? That's kind of how I learned a couple of times. It was like, Hey, we see that you do this really well. You make we enjoy all of your content, but this is really where we feel like we could really partner. And, you know, as I step back objectively, because maybe that's not really what I was hoping or initially thinking of how to partner with, you know, a brand or whatever the case may be. When I go back and look and even at my viewing my metrics because numbers are important that what they were saying pans out, it bears fruit like, Oh yeah, this is really how I most resonate with people. So once you see how you also resonate well with people, be comfortable enough and agile and flexible enough to move in that direction doesn't mean that you can't do the other things but give the people what they want, right?
Speaker1: [00:21:35] Yeah. And you won't know unless you start pitching it and clarifying your message and just keep chipping away at it until it's so crystal clear. And when I first worked with founders and you know, this too is a sign that they haven't really done, like all the methods is if their pitch is really long and they're over stuffing it because they don't know exactly what is there. One unique puzzle piece or one grain of sand. So they just want to throw everything in there.
Speaker2: [00:21:58] I mean, my feeling is, you know, you know, it's very weird because I'm in front of strangers many hours a day, right? I teach new, you know, new new people all the time. Speaking is not a real issue for me, speaking in front of people and, you know, having to present in that type of thing. But it was weird when the first few pitches, I mean, I would literally have it all set and I would sit here like tapping on this, you know, the send button like, I'm really nervous. I'm really nervous. I mean, I was surprised at that. Not that I'm still not nervous. And you know what? I'm always going to cross my t's and dot my eyes, but I go like the worst that they can say is No.
Speaker1: [00:22:33] Boom, boom. Everything you want is on the other side of sin. That's what Vincent says, and he got on to so many different things. So why don't you tell us now? I mean, at the end of this interview, I'm sorry, I didn't ask you earlier, but you know, using the mental tenacity and the persistence and obviously the Pierre Starter Pack, like what kind of features and opportunities have you had?
Speaker2: [00:22:52] Well, I've had the opportunity to recently be published in Golf, which is the online partner and half, if you will, of Golf Magazine, which is one of the world's premier golf publications. So that was really a big deal. I've been featured in a few articles over the past year, a year and a half, and they also used a couple of my YouTube videos as bases for a couple of articles. So this time when they invited me to actually do the full writing, I was really excited and honored to do that. And hopefully we have about two or three other articles that should be coming down in the queue with them. So that's a big deal, and that's really exciting. I'm a contributor, an expert contributor with Women's Golf, which is the largest online magazine and digital magazine and portal for women in golf. So that's a really big deal because they do a tremendous job with their community because they have a really great community. I think fifty five fifty six thousand women active, I mean, they have a large, you know, online, you know, Facebook community a whole bit. So it's really cool to be featured in there.
Speaker2: [00:23:54] I love that and also with a great brand, I've used them as as a competitive golfer, but I've played with them for years. So it's I try not to not try not to. I don't believe in pitching for the sake of pitching to, you know, products. It's something I believe in and I know it can add value to my clients and other golfers. And so see more putters. Love them. We agree to a great partnership where as a I'm also a certified Seymour putting instructor that we'll be talking about. Obviously the advantages of seeing more putters the way they're designed. They can really help golfers of all levels, from tour level to first day golfer. But really, my target audience, this is it's just the best. So that's exciting because we'll be able to do lots of great things for them. So these are and they saw that let me. Important point. I've been using Seymour for years and had a relationship with them in the past, but it rekindled because they saw me on a golf dot com instruction story that I shot early this winter for golf icon.
Speaker1: [00:24:59] There you go. So, so PR and press is so much more than just the logos, right? It's bringing more people into your world and spreading your message. So. Now you have, you know, all the you have the Gulf dotcom, you have women's golf, you have secured brand partnerships. What else are you trying to what else are you going to pitch like? What is your dream now for like in terms of media features or podcasts or what have you? Yeah.
Speaker2: [00:25:21] Well, I've been, you know, kind of sounds kind of hokey, but my mission is to bring 10000 early stage golfers women fully into the game, confident all inspiring swings. And here's the thing what I know is that unfortunately, there's only so much daylight, right? And everyone's not going to be based here where I am. But the great news is that we also have these magnificent lenses and screens. And if Colbert taught us nothing else, we've learned that we can learn digitally with exceptionalist. So. That's my new my not new because I've been doing it in different formats for years, but we're all in on digital, bringing great high quality golf instruction to everyone, especially those ladies, those beginner and early stage golfers. And that's it. So we're partnering doing some really cool things there, but that's my biggie. That's that's my
Speaker1: [00:26:18] Thing. Yay. I love how specific it is. I love if measurable, if it's measurable, then it gets done right. Thank you so much for inspiring us. Where can people find you? I know people already have connected with you because you know you've you're a part of the Facebook group, but how can people find you
Speaker2: [00:26:32] All over the internet at Dr. Gretta Golf? D.r. Greta Golf. So on Instagram, Twitter, Facebook and LinkedIn, I'm at at Dr. Gretta. No golf on there. And then my web site, Dr. Gretta Golf.
Speaker1: [00:26:48] Oh, thank you so much. I'm so happy that you've been here. Thank you for your time, and I cannot wait to read more about you. I'm going to be Googling you.
Speaker2: [00:26:55] Thank you. I appreciate you being here. This is a delight and thank you for the PR starter pack. I was, you know, as you know, we kind of communicated back and forth before I got in, you know, because I was a little scary to take baby steps. But now I'm in the ocean, I'm swimming
Speaker1: [00:27:11] Near you dropped yourself in and now the ocean is all open to you.
Speaker2: [00:27:15] Yes. And I appreciate you for your support and encouragement.
Speaker1: [00:27:19] Thank you. Thank you for being a part of it and everyone. Go give Dr. Gretta follow. If you've loved this chat, please give her some love. And yeah, let's stay connected. Thank you. Hey, my friends, thank you so much for listening to this week's episode of the Small Business podcast. Now if you are ready for this year to be the year that you land, press and stop hiding behind the scenes, I want you to join our Facebook group, the number one place for small businesses looking to go from unknown to being seen, heard and valued. This is a special one of a kind space for small but mighty business owners at every stage of their PR journey, and you can come join us at www.getfeaturednow.com. Now you might meet a podcast host, you might be able to get on to a podcast, meet a business bestie and you'll be able to see me where I go live in it every single Friday. I cannot wait to meet you in the group and I look forward to you joining us.